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Shakira Isabel Mebarak Ripoll
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Shakira began her own beauty line, "S by Shakira," with parent company Puig, in 2010. The brand has released two perfumes, "S by Shakira" and "S by Shakira Eau Florale," along with lotions and body sprays. She made her first terminal tattoo, which she dedicated to Pique, to promote a healthy way of making tattoos. At a release event for the first fragrance, Shakira stated: "The type of women who feel a connection with this fragrance would be independent and strong, but also a woman with a great capacity to love and a strong sense of who they are. It's for a woman who believes in herself." In 2012, she released a new fragrance "Elixir by Shakira".
Philanthropy
In 1997, Shakira founded the Pies Descalzos Foundation. It is a Colombian charity with special schools for poor children all around Colombia. It was funded by Shakira and other international groups and individuals. The name of the foundation is taken from Shakira's third studio album called Pies Descalzos, released in 1995. During her career, Shakira has performed at a large number of benefit concerts. In 2002 she sang at a Party in the Park concert fundraising for the Prince's Trust. That same year she performed at Divas Live which supports VH1's Save the Music Foundation. On July 2, 2005, she performed her hits "Whenever, Wherever" and "La Tortura" on the Live 8 benefit concert at the Palace of Versailles, near Paris. On July 7, 2007, the singer opened the German leg of Live Earth in Hamburg. Her set included "Don't Bother", "Inevitable", "Día Especial" (with Gustavo Cerati) and "Hips Don't Lie". Shakira also performed at the "Clinton Global Initiative", where she performed her hits "Underneath Your Clothes", "Inevitable" and "Hips Don't Lie". On May 17, 2008, Shakira and twenty other Latin American and Spanish artists performed in Buenos Aires and Mexico City to raise money for Shakira's Latin America in Solidarity Action "America Latina en Accion Solidaria" (ALAS Foundation) charity. This concert attracted 150,000 people in Buenos Aires. Although tickets were free, the demand exceeded the supply; some fans who were fortunate enough to secure free tickets resold them.
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