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Hello Kitty
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The Hello Kitty trademark has since spread globally and developed licensing arrangements worth more than $1 billion annually. Examples products depicting the character include dolls, stickers, greeting cards, clothes, accessories, school supplies, dishes and home appliances. Her fame as a recurring Sanrio character has led to the creation two ficially licensed Hello Kitty theme parks, Harmonyland and the indoor Sanrio Puroland.
A spokesperson for Sanrio says that Hello Kitty is not normally given a mouth because "without the mouth, it is easier for the person looking at Hello Kitty to project their feelings onto the character" and that "the person can be happy or sad together with Hello Kitty."
Hello Kitty can be found on a variety consumer products ranging from school supplies to fashion accessories. These products range from everyday items such to rare collectibles.
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