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Carbon Ski By Audi-Concept Design Munich, Germany
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Concept Design for the Audi Brand Group in the Munich district of Schwabing: up to 15 permanent employees in future; Head: Klemens Rossnagel
The formal idiom of the group
A clear architecture has been laid down for each individual brand within the Audi brand group. The objective is to accentuate the distinctive character of each brand and its models, rather than allowing them to become diluted. All vehicles within the brand group must radiate the common theme of sportiness and emotion, but in fundamentally different ways.
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