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House of Giorgio Armani's, Switzerland
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House Of Giorgio Armani's, Switzerland

He was born in the northern Italian town of Piacenza, where he was raised with two other siblings along with his mother and father. Armani aspired to a career in medicine after reading A. J. Cronin's The Citadel, and enrolled at the Catholic University of the Sacred Heart. In 1953, after two years of studies, he was called to military service, which included working in a military hospital. The experience convinced him that he was not cut out to be a doctor.
Design career
After his stint in the armed forces Armani found a job as a window dresser at La Rinascente, a department store in Milan. He went on to become a seller for the menswear department, in which capacity he gained valuable experience in the marketing aspect of the fashion industry. In the mid-1960s, Armani moved to the Nino Cerruti company, for which he designed menswear. His skills were in demand, and for the next decade, while continuing to work for Cerutti, Armani also freelanced, contributing designs to as many as ten manufacturers at a time. In the late 1960s, Armani met Sergio Galeotti, an architectural draftsman, which marked the beginning of a personal and professional relationship that lasted for many years. In 1973 Galeotti persuaded him to open a design office in Milan, at 37 corso Venezia. This led to a period of extensive collaboration, during which Armani worked as a freelance designer for a number of fashion houses, including Allegri, Bagutta, Hilton, Sicons, Gibò, Montedoro, and Tendresse. The international press was quick to acknowledge Armani's importance following the runway shows at the Sala Bianca in the Pitti Palace in Florence. The experience provided Armani with an opportunity to develop his own style in new ways. He was now ready to devote his energy to his own label, and in 1975 he founded Giorgio Armani Spa in Milan with his friend Galeotti. In October of that same year he presented his first collection of men's ready-to-wear for Spring and Summer 1976 under his own name. He also produced a women's line for the same season.

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