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Disneyland Castle
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Disneyland Castle

Difficulties in obtaining funding prompted Disney to investigate new methods of fundraising, deciding to create a show named Disneyland, which was broadcast on then-fledgling ABC. In return, the network agreed to help finance the park. For its first five years of operation, Disneyland was owned by Disneyland, Inc., which was jointly owned by Walt Disney Productions, Walt Disney, Western Publishing and ABC. In addition, Disney rented out many of the shops on Main Street, U.S.A. to outside companies. By 1960, Walt Disney Productions bought out all other shares, a partnership which would eventually lead to the Walt Disney Corporation's acquisition of ABC in the mid-1990s. In 1952, the proposed project had been called Disneylandia, but Disney followed ABC's advice and changed it to Disneyland two years later, when excavation of the site began. Construction began on July 16, 1954 and cost $17 million to complete. The park was opened one year and one day later. U.S. Route 101 (later Interstate 5) was under construction at the same time just north of the site; in preparation for the traffic Disneyland was expected to bring, two more lanes were added to the freeway before the park was finished.
Disneyland was dedicated at an "International Press Preview" event held on Sunday, July 17, 1955, which was only open to invited guests and the media. Although 28,000 people attended the event, only about half of those were actual invitees, the rest having purchased counterfeit tickets. It was opened to the public the following day with twenty attractions. The Special Sunday events, including the dedication, were televised nationwide and anchored by three of Walt Disney's friends from Hollywood: Art Linkletter, Bob Cummings, and Ronald Reagan. ABC broadcast the event live, though many guests tripped over the camera cables. In Frontierland, a camera caught Cummings kissing a dancer. When Disney started to read the plaque for Tomorrowland, he read partway then stopped when a technician off-camera said something to him, and after realizing he was on-air, said, "I thought I got a signal", and began the dedication from the start. At one point, while in Fantasyland, Linkletter tried to give coverage to Cummings, who was on the pirateship. He was not ready, and tried to give the coverage back to Linkletter, who had lost his microphone. Cummings then did a play-by-play of him trying to find it in front of Mr. Toad's Wild Ride.
Traffic was delayed on the two-lane Harbor Boulevard. Famous figures who were scheduled to show up every two hours showed up all at once. The temperature was an unusually high 101 °F (38 °C), and because of a local plumbers' strike, Disney was given a choice of having working drinking fountains or running toilets. He chose the latter, leaving many drinking fountains dry. This generated negative publicity since Pepsi sponsored the park's opening; disappointed guests believed the inoperable fountains were a cynical way to sell soda, while other vendors ran out of food. The asphalt that had been poured that morning was soft enough to let ladies' high-heeled shoes sink into it. A gas leak in Fantasyland caused Adventureland, Frontierland, and Fantasyland to close for the afternoon. Some parents threw their children over the crowd's shoulders to get them onto rides, such as the King Arthur Carrousel. In later years, Disney and his 1955 executives referred to July 17, 1955 as "Black Sunday".
After the extremely negative press from the preview opening, Walt Disney invited attendees back for a private "second day" to experience Disneyland properly. The next day, crowds gathered in line as early as 2:00 am. The first person to buy a ticket and enter the park was David MacPherson with ticket number 2, as Roy O. Disney arranged to pre-purchase ticket number 1 from Curtis Lineberry, the manager of admissions. However, an official picture of Walt Disney and two children, Christine Vess Watkins (age 5) and Michael Schwartner (7), inaccurately identifies them as the first two guests of Disneyland. Both received lifetime passes to Disneyland that day, and MacPherson was awarded one shortly thereafter, which was later expanded to every single Disney-owned park in the world. Approximately 50,000 guests attended the Monday opening day.

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