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Photographs By Geof Kern
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Geof's words about his beginnings: "I began my career in the early 1980’s when art and commercial photography were two different worlds entirely. Maybe because I didn’t know any better, I just started photographing what I wanted and people got excited about it. Word spread.
I photographed many assignments for Texas Monthly Magazine in particular and they were seen all over the world, which truly amazed me.
For 8 pages of fashion, for example, I travelled around Texas, to all the remote corners and big cities, and photographed a couture collection on people like fishermen, beauty shop operators, the homeless. That sort of thing wasn’t done then. Other times I experimented with the photographic medium incorporating paper collage with models and sets, but it was more than that, it was the general approach. It was based on changing the way to do things. It was new. I became known as a “surrealist” because there was no other word to describe what I was doing.
Soon I was working for New York magazines. Esquire, GQ, Rolling Stone.
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