Cosplay Girls, Hong Kong 2011, China

• Apparel
Cosplayers obtain their apparel through many different methods. Manufacturers produce and sell packaged outfits for use in cosplay, in a variety of qualities. These costumes are often sold online, but also can be purchased from dealers at conventions. There are also a number of individuals who work on commission, creating custom costumes, props or wigs designed and fitted to the individual; some social networking sites for cosplay have classified ad sections where such services are advertised. Other cosplayers, who prefer to create their own costumes, still provide a market for individual elements, accessories, and various raw materials, such as unstyled wigs or extensions, hair dye, cloth and sewing notions, liquid latex body paint, face paint, shoes, costume jewellery and prop weapons. Most cosplayers engage in some combination of methods to obtain all the items necessary for their costume; for example they may commission a prop weapon, sew their own clothing, buy character jewelry from a cosplay accessory manufacturer, and buy a pair of off-the-rack shoes and modify them to match the desired look.
In order to look more like the character they are portraying many cosplayers also engage in various forms of body modification. Contact lenses that match the color of their character's eyes are a common form of this, especially in the case of characters with particularly unique eyes as part of their trademark look. Another form of body modification cosplayers engage in is to copy any tattoo or special marking that their character might have. Henna tattoos, permanent marker, body paint and in rare cases having a permanent tattoo done are all methods used by cosplayers to achieve the desired look. Permanent and temporary hair dye, spray-in colouring, and specialized extreme styling products are all utilized by some cosplayers whose natural hair can achieve the desired hairstyle.
In addition to making items specifically for use by cosplayers, the fashion industry has taken inspiration from the world of cosplay in popularising looks such as the Gothic Lolita, based on clothing worn by popular period characters.