Miss America 2011

In 1935, Talent was added to the competition. At the time, non-white women were barred from competing, a restriction that was codified in the pageant's "Rule number seven," which stated that "contestants must be of good health and of the white race." No African American women participated until 1970, although African Americans did appear in musical numbers as far back as 1923, when they were cast as slaves. Until at least 1940, contestants were required to complete a biological questionnaire tracing their ancestry.
In the early years of the pageant, a beauty competition of the women wearing bathing suits was the main event. Yolande Betbeze, Miss America 1951, refused to pose for publicity pictures while wearing a swimsuit, citing that she wanted to be recognized as a serious opera singer. Catalina swimwear, one of the Miss America sponsors, withdrew and created the Miss USA/Universe pageants.
The 1955 pageant was the first to be televised; the winner was Lee Meriwether. In 1959, Mary Ann Mobley of Brandon, Mississippi won the Miss Mississippi title and then went on to win the Miss America pageant. The next year, her successor as Miss Mississippi (Lynda Lee Mead of Natchez) also went on to win the Miss America title. The only states to have produced Miss Americas in consecutive years are Pennsylvania (1935 and 1936), Mississippi (1959 and 1960), and Oklahoma (2006 and 2007). Mary Katherine Campbell, Miss Columbus, Ohio, won in both 1922 and 1923 before the rules were changed to limit an entrant to participating in only one year.
The pageant has been nationally televised since 1954. It peaked in the early 1960s, when it was repeatedly the highest-rated program on American television. It was seen as a symbol of the United States, with Miss America often being referred to as the female equivalent of the President. The pageant stressed conservative values; contestants were not expected to have ambitions beyond being a good wife (there is also a Mrs. America pageant). Since the 1980s seven black women have been crowned Miss America.