Miss Reef 2009/2010 Bikini Contest

Now twenty-five years later, the company is thriving as one of the leading surf brands in the world offering footwear for guys, girls and kids. Reef has evolved from its humble sandal beginnings to now include a men's apparel division launched in 2003, followed by the launch of girl's swim and apparel in 2008. Reef also recently launched Reef Redemption; a program intended to lessen our footprint on the Environment. Reef Redemption initiatives thrive through a product series using green technology, our culture of giving and our in-house efforts to work towards a more environmentally friendly work environment. Through all the change over the past twenty-five years, Reef is driven by the same constant – we are surfers at heart, drawing influences from the world around us. We still stand for the same foundation that the company was founded on by Fernando and Santi back in 1984. Reef is a core surf company. We create authentic and innovative products intended to nurture an incredibly fortunate lifestyle that involves surf, sensuality and a life filled with happiness.
Reef is owned by VF Corporation.