Miss Earth 2009, Boracay, Philippines

The reigning titleholders dedicate their year to promote specific projects and often address issues concerning the environment and other global issues through school tours, tree planting activities, street campaigns, coastal clean ups, speaking engagements, shopping mall tours, media guesting, environmental fair, storytelling programs, eco-fashion shows, and other environmental activities.
The Miss Earth winner is the spokesperson for the Miss Earth Foundation, the United Nations Environment Programme (UNEP) and other environmental organizations. The Miss Earth Foundation also works with the environmental departments and ministries of participating countries, various private sectors and corporations, as well as Greenpeace and the World Wildlife Foundation (WWF).
The current Miss Earth titleholder is Olga Álava of Ecuador who was crowned on December 3, 2011.