Men's Underwear

A number of major designer labels are renowned for their underwear collections, including Calvin Klein and Dolce & Gabbana. Likewise, specialist underwear brands such as 2(x)ist, C-IN2, Ginch Gonch, Lord, Obviously and Papi are constantly emerging.
Specialist retailers of underwear include high street stores La Senza (Canada), Agent Provocateur (UK), Victoria's Secret (USA), and GapBody, the lingerie division of the Gap established in 1998 (USA). In 2008 Abercrombie & Fitch opened a new chain of stores, Gilly Hicks, to compete with other underwear retailers.