Contestants Of Beauty Pageant, Miss Universe 2011, São Paulo, Brazil

The main Miss Universe Pageant, as of now, is held over a two week period in May and July. In the 1970s through the 1990s, the pageant was a month long. This allowed time for rehearsals, appearances, and the preliminary competition, with the winner being crowned by the previous year's titleholder during the final competition.
According to the organizers, the Miss Universe contest is more than a beauty pageant: women aspiring to become Miss Universe must be intelligent, well-mannered, and cultured. Often a candidate has lost because she did not have a good answer during the question responses rounds; although this section of competition has held less importance during recent pageants than it did in the twentieth century. Delegates also participate in swimsuit and evening gown competitions.
Currently, the final placement of the finalists is determined by a ranked vote, where each judge ranks each of the final three/five candidates, with the contestant posting the lowest cumulative score (thus often, but not neccessarily always, the contestant with the most number one votes) becoming the winner. If there is a tie, the higher semifinal scores become decisive.