History: Modeling Agency, 1948, United States

Models vie for the prestigious fashion campaigns, where they get to model for a particular designer. One of the most sought-after campaigns is the fragrance campaign, where a model can earn a substantial amount of money. Some of the most competitive fragrance campaigns include Calvin Klein, Giorgio Armani, Chanel, Valentino, and Gucci.
Scams
Because of the necessity for an agency in a constantly changing industry like factories, where old agencies close or merge and new ones pop up in their place, scam artists have many opportunities to prey on new, unsuspecting models. A legitimate modeling agency should have knowledge of the market place and honestly evaluate models for their market. It will have contacts with photographers, graphic designers, and printers to prepare a model's marketing materials. Texas,Florida, and California have online resources listing licensed agencies.