Lady Gaga, Stefani Joanne Angelina Germanotta
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Although the musical relationship between Fusari and Gaga was unsuccessful at first, the pair soon set up a company titled Team Lovechild, in which they recorded and produced electro-beat pop tracks and sent them to music industry bosses. Joshua Sarubin, the head of A&R at Def Jam Recordings, responded positively and vied for the record company to take a chance on her "unusual and provocative" performance. After having his boss Antonio "L.A." Reid in agreement, Gaga was signed to Def Jam in September 2006 with the intention of having an album ready in nine months. However, she was dropped by the label after only three months. Devastated, Gaga returned to the solace the family home for Christmas as well as the nightlife culture of the Lower East Side. Becoming fascinated with some of the emerging neo-burlesque shows, Gaga began Go-Go dancing in bars dressed in little more than bikini. She began experimenting with drugs in addition to performing in many shows. "I was onstage in a thong, with a fringe hanging over my ass thinking that had covered it, lighting hairsprays on fire, Go-Go dancing to Black Sabbath and singing songs about oral sex. The kids would scream and cheer and then we'd all go grab a beer. It represented freedom to me. I went to a Catholic school but it was on the New York underground that I found myself."
Her father, however, did not understand the reason behind her drug intake and could not look at her for several months. During this time, she met performance artist Lady Starlight, who helped mold her on-stage persona. Starlight explained that, upon their first meeting, Gaga wanted to perform with her to songs she had recorded with Fusari. Like SGBand, the pair began playing gigs at many of the downtown club venues like the Mercury Lounge, The Bitter End, and the Rockwood Music Hall. Their live performance art piece was known as "Lady Gaga and the Starlight Revue" and, billed as "The Ultimate Pop Burlesque Rockshow", was a low-fi tribute to 1970s variety acts. Soon after, the two were invited to play at the 2007 Lollapalooza music festival in August that year. The show was critically acclaimed, and their performance received positive reviews. Having initially focused on avant-garde electronic dance music, Gaga had found her musical niche when she began to incorporate pop melodies and the glam rock of David Bowie and Queen into her music.
While Gaga and Starlight were busy performing, producer Rob Fusari continued to work on the songs he had created with Gaga. Fusari sent these songs to his friend, producer and record executive Vincent Herbert. Herbert was quick to sign her to his label Streamline Records, an imprint of Interscope Records, upon its establishment in 2007. She credited Herbert as the man who discovered her, adding "I really feel like we made pop history, and we're gonna keep going." Having already served as an apprentice songwriter under an internship at Famous Music Publishing, which was later acquired by Sony/ATV Music Publishing, Gaga subsequently struck a music publishing deal with Sony/ATV. As a result, she was hired to write songs for Britney Spears and labelmates New Kids on the Block, Fergie, and the Pussycat Dolls. While Gaga was writing at Interscope, singer-songwriter Akon recognized her vocal abilities when she sang a reference vocal for one of his tracks in studio. He then convinced Interscope-Geffen-A&M Chairman and CEO Jimmy Iovine to form a joint deal by having her also sign with his own label Kon Live Distribution and later called her his "franchise player." As 2007 came to a close, her former management company introduced her to songwriter and producer RedOne, whom they also managed. The first song she produced with RedOne was "Boys Boys Boys", a mash-up inspired by Mötley Crüe's "Girls, Girls, Girls" and AC/DC's "T.N.T.". Gaga continued her collaboration with RedOne in the recording studio for a week on her debut album and also joined the roster of Cherrytree Records, an Interscope imprint established by producer and songwriter Martin Kierszenbaum, after co-writing four songs with Kierszenbaum including the single "Eh, Eh (Nothing Else I Can Say)".
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