Cheerleader Basketball Girls, Khimki Club, Moscow, Russia

History
Princeton graduate Thomas Peebles introduced the idea of organized crowds cheering at football games to the University of Minnesota. However, it was not until 1898 that University of Minnesota student Johnny Campbell directed a crowd in cheering "Rah, Rah, Rah! Ski-u-mah, Hoo-Rah! Hoo-Rah! Varsity! Varsity! Varsity, Minn-e-So-Tah!”, making Campbell the very first cheerleader and November 2, 1898 the official birth date of organized cheerleading. Soon after, the University of Minnesota organized a "yell leader" squad of 6 male students, who still use Campbell's original cheer. In 1903 the first cheerleading fraternity, Gamma Sigma was founded. Cheerleading started out as an all-male activity, but females began participating in 1923, due to limited availability of female collegiate sports and men being drafted for war. At this time, gymnastics, tumbling, and megaphones were incorporated into popular cheers, and are still used. It is estimated that 97% of cheerleading participants overall are female, but males still make up 50% of cheering squads at the collegiate level.
In 1948, Lawrence "Herkie" Herkimer, of Dallas, TX and a former cheerleader at Southern Methodist University formed the National Cheerleaders Association (NCA) as a way to hold cheerleading clinics. In 1949, The NCA held its first clinic in Huntsville, TX with 52 girls in attendance. Herkimer contributed many firsts to the sport: the founding of the Cheerleader & Danz Team cheerleading uniform supply company, inventing the herkie, (where one leg is bent towards the ground and the other is out to the side as high as it will stretch in the toe-touch position) and creating the "Spirit Stick". By the 1960s, college cheerleaders began hosting workshops across the nation, teaching fundamental cheer skills to eager high-school-age girls. In 1965, Fred Gastoff invented the vinyl pom-pon and it was introduced into competitions by the International Cheerleading Foundation (now the World Cheerleading Association or WCA). Organized cheerleading competitions began to pop up with the first ranking of the "Top Ten College Cheerleading Squads" and "Cheerleader All America" awards given out by the International Cheerleading Foundation in 1967. In 1978, America was introduced to competitive cheerleading by the first broadcast of Collegiate Cheerleading Championships on CBS.