Girls Of The Coachella Valley Music And Arts Festival 2011

Six years later, on October 9 and 10, 1999 (a mere three months after the Woodstock 99 festival) the first actual Coachella Valley Music and Arts Festival (usually abbreviated simply as "Coachella Fest") was held. Due to Woodstock 99's fires and riots, Coachella promoters weren't allowed to offer on site camping, a ban that continued until the 2002 festival.
About 25,000 people attended the two-day inaugural event, supporting headlining acts Beck, The Chemical Brothers, Tool, Morrissey, and Rage Against the Machine. Other acts included Jurassic 5, DJ Shadow, and Underworld. Originally, promoters had hoped to make the event three days (Friday-Sunday) and even considered the UK band Massive Attack to be the third day headliner - but those plans never came to fruition. The event went smoothly, with the biggest complaint being the blistering heat. It is reported, however, that the event failed to generate any profit, which nearly put an end to the festival.
No festival took place in 2000, likely due to the financial troubles of the inaugural festival. In 2001, however, festival organizers decided to give it another try. They decided to move the event to April (to avoid the intense heat of the late summer), and it was only scheduled for one day, most likely due to a tighter budget. However, the 2001 organizers once again ran into some trouble organizing the festival. Just months before the event was to occur, promoters still did not have a big headliner, and the festival was once again at risk of turning a net loss. In a surprise move, promoters turned to friend Perry Farrell, and were able to bring a reunited Jane's Addiction to the main stage as the event's headlining act.
In 2002, the event once again returned to the two-day format, and saw a reunited Siouxsie and the Banshees, as well as headlining acts Björk and Oasis. The strong supporting acts helped prove to the community of Indio, California that the event was capable of bringing in money and ending without conflict.