Nicole Camille Richie

In November 2007, Richie and partner Joel Madden created "The Richie Madden Children's Foundation". Richie, Joel and Benji Madden along with UNICEF held a fundraiser for the Tap Project in March 2009. They sold 143 water pumps to bring water directly to the villages and raised $100,000. Esprit donated 10% of all the sales on April 2, 2009 at their newly opened 3rd Street Promenade store to The Richie-Madden Children’s Foundation. The Richie-Madden Foundation specially designed "Cup with a Cause" for 7-Eleven. It was a part of their charity-focused coffee campaign in February 2010. During 2010 the Foundation worked together with Beyond Shelter, a non-profit organization devoted to providing shelter for homeless families in Los Angeles.
In May 2008, Richie and Madden shot a UNICEF public-service announcement to generate aid for the cyclone-devastated Myanmar. Richie and Madden have also written blogs on the UNICEF website and encouraged people to help children in need.
Richie has been a board member of the Environmental Media Association for several years and took part in their awareness program in May 2009. Each member "adopted" a school to raise awareness for the program and help students with environmental education. She participated in a charity hand-me-downs auction that started on the website handmedowns.com. The proceeds went directly to The Richie Madden Children’s Foundation to help bring more opportunities to children in the US and abroad.